Positioning Workshop Facilitation OS
Facilitate a real positioning workshop end to end instead of generating a slogan: grade your pre-work evidence, map every competitive alternative including doing nothing, break feature claims through attribute-to-value chains, score and tie-break the segment choice when the room deadlocks, then leave with a stress-tested positioning statement and a rollout brief with owners.
A 5-step agentic workflow pack for marketing built to run with ChatGPT, Claude, and Gemini. Open the Markdown files, fill the variables, and paste into your model. Most buyers get a reviewable result in about 45 minutes.
- Grade every pre-work claim A to D so positioning rests on what buyers said, not what the team believes
- Surface the room's disagreements before the session starts and schedule time against them
- Map all six categories of competitive alternative, including the spreadsheet and doing nothing
- Break feature claims through a four-link attribute-to-value chain that most candidates fail
- Score candidate segments on weighted criteria with published anchors the room can audit
- Run four tie-break protocols when the group deadlocks instead of another round of opinions
- Stress-test the positioning statement with substitution, denial, and skeptical-buyer read-aloud
- Leave with a rollout brief naming every surface, owner, and sequence week
Prompt Customization Service — optional help adapting variables and output to your brand voice. Choose your tier at checkout (not tied to this prompt's price).
This pack is $10 on its own. Buying every pack separately costs $1538. The Lifetime Bundle is $149 one-time — you save $1389 (90% off) and unlock every future pack free.
Get the Lifetime Bundle — $149Paste the license key from your receipt. It must match this prompt pack.
What ships with your purchase
Prompt files
Plain Markdown files with `{{variables}}` you fill in, ready to paste into ChatGPT, Claude, or Gemini. No setup, no tooling required.
Usage guide
Variable reference, model compatibility, examples, and customization tips so you can adapt the pack to your brand voice.
Lifetime updates
When we improve the pack, you get the new version automatically. Email support included with every purchase.
Works with: ChatGPT, Claude, Gemini.
The workflow inside this pack
5 composable prompts you run in order — each one picks up where the last left off.
- Step 1
Workshop Design & Pre-Work Synthesizer
Paste your customer and sales interview notes plus each attendee's written pre-work answers.
- Step 2
Competitive Alternative & Do-Nothing Mapper
Paste the graded evidence base plus any lost-deal notes and what the room said out loud.
- Step 3
Differentiated Attribute & Value Chain Builder
Paste the alternative map alongside your product capability list and any verbatim customer quotes.
- Step 4
Segment Selection & Live Tie-Break Facilitator
Paste the surviving value chains, your customer and pipeline list, and whatever the room is arguing about.
- Step 5
Positioning Statement Stress Test & Rollout Brief
Paste the segment decision, the surviving value chains, and the alternative map.
Perpetual (lifetime) use license
Your one-time purchase includes an ongoing right to use this prompt pack with the AI tools and models you control for your own and your clients' work — not for resale or public redistribution of the files as a product.
We keep the copyright
The prompt files, guides, examples, and bundled assets stay our copyrighted works (or our licensors'). Payment grants the limited license in our Terms only — it does not transfer ownership.
Need help adapting this prompt to your team? Add Prompt Customization Service at checkout.